Welcome to Retro-Specs!

Retro-Specs is a grassroots marketing, advertising, and public relations agency that operates in the Sioux Falls SD area.

We can take your business to the next level.

What Is Grassroots Marketing?

The defining idea behind grassroots marketing is one of audience and intent. Whereas some campaigns aim to reach as many people as possible (think a brand awareness), grassroots marketing is the principle of purposefully targeting a highly niche group of people in an attempt to persuade that group to then propagate your message organically.

What We Can Do for You

• Strategic research and planning.

We can research the market, plan, and undertake marketing campaigns for your new product launches and for promoting your products and services that are already on the market.

• Branding and visual design.

We can develop a unique brand identity for your company, create logos, brand names, and slogans.

• Copywriting.

We can write anything, from press releases to web pages, from ads to brochures.

• Advertising.

We can plan, create, and execute complete advertising campaigns across all media, from newspapers and television to billboards and the Internet.

• Web marketing.

We can create a website for your company and promote it on the Internet and on social media sites.

• Public relations.

We can prepare press releases, newsletters, and other promotional materials for publishing to blogs and social media sites.

Take a look at the examples of our work here.